Account management
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Account management
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CRM is a central database that holds every detail of every
interaction between you and your customers. From the date they
enquired about your company and the marketing campaign
that caught their eye, to full purchase and service history - all
this information is available to every authorised member of your
staff so they can provide a loyalty-inspiring service.
Reactive management
Every time a customer calls, no matter which department or which
individual takes the call, your account management system can
provide familiarity and much-needed answers. Regardless of whether
the customer is looking to buy from you or resolve a query, your
system empowers your staff to be informed, helpful and
professional.
Proactive management
It's easy to keep customers up-to-date. You set the rules and
the system will send automatic
prompts to each of your staff so they know who to contact,
about what, by when.
Ad-hoc contact
Maximise your ad-hoc customer interaction. Simply search the
account management software using any known information, for
example, name, salesperson, region, by products or services, and
the system will provide a wealth of information at your fingertips
so you can make the most of the opportunity.
Integration with your phone
We know that you're always on the go. That's why our unique
app is so useful. Tight integration with your Access system
lets you see all your upcoming appointments in one place, with
drill-down to detailed information such as projects, roles, offices
and booking references. What's more, all your critical
customer/prospect data such as credit and payment history is at
your fingertips, so you're always prepared when travelling to
meetings.
To help you plan more effectively, you can view clients'
locations and colleagues' appointments on one map, and see how
close they are geographically. Your smartphone's GPS system also
lets you see all customer sites within 40 miles of your
appointment, very helpful for maximising your time on the road
Further information:
A director's guide: Selecting powerful CRM software
Why CRM, and why now? Perhaps you’ve been thinking about investing for a while, but you’ve been waiting for the economic storm to subside. Perhaps you’ve been put off by horror stories of companies who spent heavily in CRM systems and have yet to see the benefits.
Find out more »